Article Builder | Higher Google Rankings Content Marketing

Content Marketing and Article Builder are buzzwords of the moment but there is confusion over what that really is and why a business should do it. This article sets out some of the basics.

The Best Jon Leger Article Software and More Traffic Strategies

CONTENT STRATEGY

If you create content that your prospective customers need and want, they will find it, consume and engage with it and ultimately transact a profitable action with you. They may also share that Article Builder derived content with their own friends and contacts, amplifying the effect.

So this is where you start – developing a content marketing strategy. First you need to work out what your audience wants. Finding them is easy, but working out what they’re really interested in and why they visit certain sites or retail outlets is the issue.

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All consumers are looking for solutions to their problems. Work out what those problems are and you can target your article marketing based on your Article Builder derived strategies for maximum effect.

CONTENT CREATION

Once the aims of the content marketing programme are set and customer needs identified, then you need to create the content to fulfil that need. That content can take many forms – here are just a few; videos, infographics, social media content, apps, website articles, blogs, eNewsletters, photos/illustrations, animations, webinars, microsites, etc.

If you can’t produce that content yourself, you will need the support of writers, bloggers, designers and web developers. You will need a network of tried and trusted partners – videographers, coders, app builders etc – who will work to your strategy and brief.


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Why Keyword Competition Tools Are (Almost) Always Wrong

Content Marketing is the buzzword of the moment but there is confusion over what that really is and why a business should do it. This article sets out some of the basics.

CONTENT STRATEGY

If you create content that your prospective customers need and want, they will find it, consume and engage with it and ultimately transact a profitable action with you. They may also share that content with their own friends and contacts, amplifying the effect.

So this is where you start - developing a content marketing strategy. First you need to work out what your audience wants. Finding them is easy, but working out what they're really interested in and why they visit certain sites or retail outlets is the issue.

All consumers are looking for solutions to their problems. Work out what those problems are and you can target your content marketing.

CONTENT CREATION

Once the aims of the content marketing programme are set and customer needs identified, then you need to create the content to fulfil that need. That content can take many forms - here are just a few; videos, Infographics, social media content, apps, website articles, blogs, Enewsletters, photos/illustrations, animations, webinars, microsites, etc.

If you can't produce that content yourself, you will need the support of writers, bloggers, designers and web developers. You will need a network of tried and trusted partners - videographers, coders, app builders etc - who will work to your strategy and brief.

CONTENT DISTRIBUTION

There is no point in creating content if it is not seen by the people you want to see it. Content search optimisation is key. Use all possible SEO techniques on every piece of content to make sure it is found by your target audience. Also make sure it is distributed on all relevant channels, not just your own social networks.

The Holy Grail is getting your content shared. To achieve this you need a deep understanding of peoples' motivations for sharing. The top two reasons people share content is to bring valuable and entertaining content to others and to define themselves and what they care about.

Your content must fulfil these desires to be shared.

INFLUENCER MARKETING

Influencer marketing has become one of the most effective marketing techniques and is a core channel to get your content distributed and seen widely.

The principle is that ideas and preferences spread though communities socially, from person to person, as opposed to individuals making independent decisions. Some people are more effective than others inasmuch as others tend to follow their practices and/or advice; these people are called influencers.

Marketing to influencers is likely to be more effective (deliver better ROI) than marketing to everybody or marketing to, say, demographics. You need to identify the influencers in your sector and create a strategy to target them.


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Content Marketing Trends in 2017

We have used (and regularly test) a variety of SEO tools and services in order to compare them. This includes not only direct competitors to my own products, but also the “Big Data” providers in the SEO industry.

Great data is only great if you understand what to do with it. If you’re a beginner to ranking your site in Google then you need guidance more than a bunch of stats and numbers.

This is where most of the SEO tools fail miserably. While the individual data points provided by these tools are often pretty good, when it comes to using this data to give you practical advice they almost always fall flat.

Take estimating keyword competition for example. How difficult will it be to rank in Google for a specific set of keywords? With all of that data at these tools disposal, you would think they would be pretty good at estimating that difficulty.

They’re not. In fact, they’re usually pretty bad at it.

Let me back this up by giving you an example of some keywords where these tools get it wrong. This example is a “long tail” (that is, a set of keywords that don’t get searched very often and contain 4 or more words).

Keywords: online acoustic guitar lessons

Difficulty rating from popular tools (scale is 0 to 100):
Moz – 50
SEMRush – 69
SpyFu – 56
KWFinder – 49

Difficulty rating from my soon-to-be-released SEO system:

Keyword Titan – 28

Notice the difference? The four popular tools shown estimate it to be about twice as difficult to rank for “online acoustic guitar lessons” as Keyword Titan does.

The reason why their estimates are so (incorrectly) high is because those tools appear to be averaging the authority of Google’s top 10 ranking domains / pages for the keywords. That’s a mistake, a serious mistake, and it’s where pretty much every keyword tool goes wrong.

You see, the true estimation of how difficult it will be to rank for a set of keywords in Google isn’t found in the strength of the top 10 sites ranking for the keywords — it’s found in the weakness of the weakest ranking site in those top 10 results.

That is, if there are 9 very strong sites ranking for a set of keywords and one weak site mixed in among them, that weak site is the true indicator that ranking in the top 10 for those keywords is not so difficult. After all, if it was difficult to rank for then that weak result wouldn’t be there, right?

Almost no other keyword tool gets this right. They always average the strength of the top 10 Google results together to come up with their difficulty estimations.


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The Best Autoresponder System for Article Marketing Mailing

You Against The World - The Most Important Article Marketing Tips Available

When it comes to article marketing, one of the easiest and most simplistic methods is submitting articles to article directories. This is helpful, as it brings traffic to your page. Many article directories are free and will allow you to include a link at the bottom of the article; sometimes as a resource. Read on to find out more about this amazing marketing technique.

Post your articles to your site. This helps gives you more traffic and better search rankings. It can help boost the number of search engine results you receive, so post articles regularly to boost your rankings well.

The headlines of your articles are extremely important. Something enticing in your headline will draw readers in and involve them in the article, while something boring will turn them away. Take the time to consider different ideas before settling on a headline. Ask people around you for advice for the best results.

Understand that your level of understanding and expertise is going to decide how well you succeed. If you overreach, you are going to get low quality work. Learning as you go is not always the best method to use.

Only write in the language you are fluent in. If you are not completely fluent and can be mistaken for a native speaker, you should not try to market to this different audience. You may find that you are not using the other language's grammar correctly and are butchering sentences. Also, your own perceptions of the word and society may be completely different than the audience you are trying to market to.

Websites that need more traffic benefit from article marketing and article directories. It's free and easy, and it can help you find success. The more you work on your article marketing campaign, the better of a chance you'll have to be successful. There is quite a bit that goes into this kind of marketing, so use the advice from the article you read and be successful!


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TextSuite User – More Traffic – Hints and Ideas to Make Best Use of Jon Leger’s Article Content Creation and Article Marketing Software Products

Article Builder | Article Writing Content Marketing

Content Marketing and Article Builder are buzzwords of the moment but there is confusion over what that really is and why a business should do it. This article sets out some of the basics.

The Best Jon Leger Article Software and Content Marketing Strategies

CONTENT STRATEGY

If you create content that your prospective customers need and want, they will find it, consume and engage with it and ultimately transact a profitable action with you. They may also share that Article Builder derived content with their own friends and contacts, amplifying the effect.

So this is where you start – developing a content marketing strategy. First you need to work out what your audience wants. Finding them is easy, but working out what they’re really interested in and why they visit certain sites or retail outlets is the issue.

the best spinner discount

All consumers are looking for solutions to their problems. Work out what those problems are and you can target your article marketing based on your Article Builder derived strategies for maximum effect.

CONTENT CREATION

Once the aims of the content marketing programme are set and customer needs identified, then you need to create the content to fulfil that need. That content can take many forms – here are just a few; videos, infographics, social media content, apps, website articles, blogs, eNewsletters, photos/illustrations, animations, webinars, microsites, etc.

If you can’t produce that content yourself, you will need the support of writers, bloggers, designers and web developers. You will need a network of tried and trusted partners – videographers, coders, app builders etc – who will work to your strategy and brief.


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Using Content Marketing to Sell Online

In general, what happens is that people first create content and consider optimizing it for SEO. However, the best practice is to start with the end result in mind. If you belong to content marketing or offer SEO services, it is suited to take a radically different approach - think of the promotion first so when it comes to creating content, you already have a strategy to work upon and hence craft the content to achieve that.
Here's how you can do your content marketing from an SEO perspective:

Gather a concourse of talents

Get all marketing maestros on board - PR, SEO, content strategists, creative, and social media experts - to work on the content plan. Creating content for marketing is a team effort and yields awesome results when a variety of talents assemble to contribute. Ideally, you should have people who are specialists in different areas, instead of having jacks of all trades, masters of none.

Set a goal

With your fantastic team, you are ready to set a definitive objective. Firstly - understand your brand, purpose of marketing, the message you want to convey, your core values and the ways to communicate them.

Then, you have the job of understanding your potential customers and afterwards, your objective with the content marketing. Ask yourself - whether you need to track conversions, need improvement in customer support or sales? Once done, create clear content guidelines to plan what should you publish and what shouldn't.

Do not create content just like that

There are millions of content posted on the internet in the form of videos, Facebook posts, Tweets and others. So, there's so much noise and you have to make yourself rise among that crowd.

Better you learn from your past experiences - which areas need improvement, what has triggered mass interest, social engagement, etc.

Quality is what Google prefers - generate remarkable content, the battle is yours. Churn out the generic and the optimization won't help you. Besides that, your content should be relevant and up-to-date.

Focus on data-driven content with exclusivity

While creating quality content, try to incorporate relevant data in a precise and accurate manner. Data to validate your points increases your credibility. Even better, if you give it a news angle and you're credited as the source for that information.

Create content that answers users' questions

Creating content that actually helps your users by answering their questions is a major win - in terms of content quality and SEO, both. Research and understand the pain-points of customers. If done successfully, you create evergreen content that gathers repeat readers. Quick, well-explained answers are termed the best.

Let customers be the king

Google loves the internet users and you can play around that. Involve your audience in what you do. For instance, ask them to submit their funny videos or creative posts under a campaign. In all your marketing initiatives, always remember that your moves will be to build an audience not just backlinks.

Don't let any doubts cross your mind while creating content, like - what if people already know this, etc. Use different formats to present your content such as white papers, PDFs, infographics, small articles, etc. Then, choose relevant syndication partners to widen the reach of your publish. Of course, quality SEO services can help to promote your business.


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The Best Autoresponder System for Article Marketing Mailing

If you want to profit sooner rather than later on seasonal niches you need to start at least one season before the busy season. So if you want to target a summer niche in the U.S., you’re probably not going to gain notable results this summer (summer is currently in full swing). But if you want to go after a fall or winter niche, now is the time to ramp things up!

Today I’d like to help you do just that! I’ve been in the lab for the past several months working day and night on a brand new SEO tool-set (I’ll be revealing this tool very soon). Using one of the powerful tools I quickly and easily generated 248 fall/winter keywords worth an estimated total of $478,000.00 to those ranking for them! These keywords have a combined 459,000 monthly searches!


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How to Do TextSuite Powered Content Marketing From an SEO Perspective

Content marketing has already evolved over the past several years and today it has become a key factor for any business or product to go through this unique marketing strategy in order to gain audiences. The purpose of content marketing is not only to pitch your product or services, but also give your audiences something that is relevant and timely to help them solve their issues.

As market standards are shifting, technology is evolving, and consumer preferences are being changed, "What they really want?" becomes a more difficult question to answer. Nowadays content marketers are required to evaluate the subjective situations and adapt emerging market trends at a faster rate than ever before. They need to keep updated with all the latest trends.

Data-driven Insights:

Assuring convincing, reliable customer experiences are the main target for marketing executives. Yet many marketers declare it as an overwhelming task to distribute the right content at the right time to the right audience.

As most of the audiences spend more time online with their mobile devices, there are enormous amounts of data to manipulate strategies for companies in every industry. To have the maximum impact, content marketing businesses should work on gathering, interpreting, and acting on data to turn it into valuable insights and actionable data-driven marketing campaigns.

Video and Live Feature:

Due to evolution in mobile technology, the demand for interactive video content is making a massive impact. It's a fact: studies have confirmed that visual marketing and content is powerful and humans get attracted to visual content faster. Consumers want something incredible that stands out, pulls them in, and connects them. Video and live streaming feature for content marketing will help your efforts stand above the rest. Social media platforms like Facebook are enhancing and optimizing their live video feature to make it easier than ever for users to promote videos and submerge themselves in the content.

Re-emergence of Email Marketing:

Even though many think newsletters are among a disappearing class of communications, email persists to be a critical approach to promote and grow audiences. According to a research, more than 205 billion emails are sent daily. Plus, the numbers are in actual consistently going up in many cases, demonstrating that email is on the rise as a source of information for customers. This figure is expected to reach 246 billion daily emails by 2019. So, considering email marketing in the coming years is highly recommended as its one of the rising trend these days.

Social Media Platform:

As social media websites are being used by many users every day. It has become one of the key part of human's life these days. Many startups and small business promote their organization and services on social media platforms like Facebook, Twitter, LinkedIn etc. The necessity of the promotion of content on these platforms has become essential due to its countless usage. So, content marketers should consider this uprising trend of promoting on social media critically and make the most of it.

There are many other trends as well that can be considered by content writers and marketers to reach millions of potential users to address their needs and promoting businesses. However, these are some of the most critical and rapidly rising trend for the coming years that must not be neglected.


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TextSuite User – Content Marketing – Hints and Ideas to Make Best Use of Jon Leger’s Article Content Creation and Article Marketing Software Products